Tag Archives: ofee

10Sep/16
Fifty Shades of Duku

“Fifty Shades of Duku” is a Must Have for Headwrap Lovers

Ofentse “Princess Ofee” Maluleke is the CEO of Taji Holdings and author of Fifty Shades of Duku. Taji is a Swahili word for CROWN. The company is focused on manufacturing and distributing natural hair and skin products while teaching Queens how to take care of their crowns. She also has a relentless love affair with head wraps and began teaching others how to wrap in 2013 on her Youtube channel.

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Ofee was born and raised in Empangeni  (Kwa-Zulu Natal), South Africa, ensuring that she got an all-round South African experience and that she could speak at least 5 languages. Her love for entrepreneurship began in high school where she was nicknamed “the popcorn lady” as she sold popcorn during break times for pocket money. She continued to sell other items such as beaded jewelery and muffins all the way through to university.

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The way that African women wear their duku’s is significantly different to the way other ethnicities wear theirs.  Instead of tying the fabric below the chin or at the nape of the neck African women tie it on the crown of the head or on the sides and tuck in the fabric in the wrap leaving the face and neck exposed. This ensures the head is puled upwards and the features of the face  are highlighted. In other words, an African woman wears her duku as she would a crown.

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“My life purpose is to inspire, heal and help African Queens to look and feel beautiful and be their authentic selves for God’s glory through my products, seminars, blogging and vlogging online.”

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In this book, Ofee will showcase 50 different ways to tie a Duku step-by-step.

Headwraps (Duku) hold a significant role in the history of African women all over the continent and the diaspora. The tradition has been passed through the generations and has never gone out of fashion. Duku’s have been historically worn by both men and women of all races but, in recent times it has become associated almost solely with women of African decent.

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Among other incredible works, she also sells locally produced organic body, lip and hair products.

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Many thanks to:

 @FlashingLitesPhotography

@TajiShop

@Marabouess

@papi9525

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