Evaluate, Educate and Express the dynamic lineage of Ancient African Royalty!!! Who is Kearabetswe Setlhare?
She refers to herself as the girl next door, who loved dressing her dolls and playing in her mom’s closet. Staying true to that today, “I am an accessible, affordable, qualified fashion designer.”
After completing her fashion design studies at LISOF, she decided to go straight into creating “House of Khalid” which is a family brand founded by herself, co-owned by her sister and mother. They focus mostly on the administrative photography and sales side of the business, while she manages the creative direction as the head designer.
“When I initially started, the brand only had one label, Khalid Couture, that was in 2011, and today, House of Khalid is a fashion brand that houses three labels namely Khalid Couture, Bow & Arrow Accessories, and Khalid Kids.”
The name House of Khalid means House of “Eternity” in Ancient Egyptian.
The concept behind the label is to promote everything that distinguishes us as Africans be it textured fabrics, loud print, bold and bright colours and the beautiful lushness of the African continent, and its people. “We intend to bring uniqueness and individuality to a world otherwise ruled by fashion clones.”